How site speed impacts on e-commerce sales

By Paul Rufus

29th Nov 2012

We've been using New Relic, which provides SaaS application performance management, on Yetti for a number of years. They very kindly provided some statistics on how site speed can impact on e-commerce performance such as revenue, conversions, page views and downloads.

I thought it would be useful to share them with you.

Yetti webservices - Now with OAuth 2

By Sam Holman

23rd Nov 2012

We've just shipped an update which expands on our existing method of authenticating with Yetti's webservices when writing third-party applications. We now support OAuth2. Read on for more.

Usability: fundamental to survival

By Paul Rufus

20th Nov 2012

Research recently published by ’I Spy Marketing’ pointed to a number of key success factors for e-commerce stores - the key factor for consumers is navigation and design:

‘75% of consumers say they would not continue to shop on a website which was difficult to navigate or poorly designed’

Usability aspects within a website provide the interface that the user needs to navigate the site and find the information they seek or steer them to the outcome you want, i.e. purchase your products, sign up for a trial or download a whitepaper.

Yetti vs Wordpress

By Sam Holman

1st Oct 2012

At Yetti, and our parent company, Label Media, we do sometimes work on something that isn't Yetti. Just recently I've been working on a WordPress project. I've hated WordPress for a long time, based on it's architecture of spaghetti code and anti-patterns, and I've always been fairly vocal about that fact. But having spent a few weeks working on the first solid project I've ever had to do with WordPress I thought I'd write a short comparison article between it and Yetti. You can call me biased if you like. I don't care, I'm gonna do it anyway.

Yetti API bindings for PHP

By Sam Holman

17th Aug 2012

Hopefully you already know about Yetti's web service API. We've had the documentation on Github for a while. But this week we've pushed our own PHP bindings to help make integrating with Yetti even easier. Read on for more info.

The box model

By Martin Blackburn

13th Aug 2012

In CSS, knowledge of the “box-model” is usually classed (no pun intended) as basic understanding. All front-end developers should know what it is and how it works, and most do, possibly without even thinking about it. Because it's really simple. Isn't it?

Benefits of SaaS

By Paul Rufus

26th Jul 2012

Wikipedia describes Software-as-a-Service (SaaS for short) as a software delivery model in which software and associated data are centrally hosted on the cloud.

Yetti is just one of those SaaS platforms. The model is seeing wider and wider adoption across our industry, for a number of good reasons.

Is it time to stop supporting IE7?

By Martin Blackburn

27th Jun 2012

1 comment

Legacy browsers are a constant pain - all web designers know it. Internet Explorer 6 support disappeared a while ago, even its creators, Microsoft, don't support it any more. Is it now time to drop support for IE7 as well?

The Yetti development process

By Sam Holman

15th Jun 2012

Over on the Label Media blog (Yetti's parent company), we've discussed quite a lot about various topics related to software development, design patterns and methodologies. But I figured some people may be interested to read a little more specifically about our development process for Yetti.

Privacy and password security

By Sam Holman

8th Jun 2012

So, as I'm sure you're all aware, the Privacy and Electronic Communications Regulations (PECR) deadline passed a few weeks ago (on the 26th May), meaning that sites across the UK (and Europe) should be getting some form of consent for the setting of cookies. We can argue the Earth about this legislation being entirely pointless and detrimental to the end user experience without protecting any privacy at all, and this becomes even more apparent in light of the recent password leaks from sites such as LinkedIn, eHarmony and Last.fm.

How site speed impacts on e-commerce sales

Yetti webservices - Now with OAuth 2

Usability: fundamental to survival

Yetti vs Wordpress

Yetti API bindings for PHP

The box model

Benefits of SaaS

Is it time to stop supporting IE7?

The Yetti development process

Privacy and password security

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